Top 5 Pillow Buying Tips for the Best Night’s Sleep (2025 Guide)

If you’ve ever woken up with a stiff neck or just can’t seem to get comfortable at night, your pillow might be the culprit. The right pillow can transform the way you sleep and even boost your mood throughout the day. But with so many options—memory foam, bamboo, down, adjustable—choosing the perfect pillow can feel overwhelming.

At Wesloft, we know that better sleep starts with better support. Here are our top five expert-backed tips to help you buy the perfect pillow in 2025:

1. Consider Your Sleep Position

Side sleeper, back sleeper, or stomach sleeper? Your favorite sleep position should guide your pillow choice.

• Side sleepers need a firmer, higher loft pillow to keep their neck aligned.

• Back sleepers do best with a medium loft that supports the natural curve of the neck.

• Stomach sleepers should look for a soft, thin pillow or even go pillow-free to prevent neck strain.

2. Choose the Right Fill Material

Pillows come in a variety of fills:

• Memory foam: Great for contouring and support. Look for options with cooling features if you sleep hot.

• Bamboo: Hypoallergenic, breathable, and eco-friendly. Perfect for allergy-prone sleepers.

• Down/feather: Super soft and moldable, but may trigger allergies for some people.

• Adjustable fill: Lets you customize your pillow’s loft and firmness—ideal for anyone unsure about their perfect fit.

3. Check for Certifications and Hypoallergenic Features

If you have allergies or sensitive skin, opt for pillows that are labeled hypoallergenic or have OEKO-TEX® or CertiPUR-US® certifications. These options are made without harsh chemicals and help keep allergens at bay.

4. Think About Maintenance

Nobody wants a pillow that’s a pain to keep clean. Choose pillows with removable, washable covers for easy care. Bamboo and high-quality memory foam pillows often come with machine-washable covers that help you keep things fresh.

5. Test and Adjust

Every sleeper is different! Whenever possible, test your pillow for a few nights—many brands (including Wesloft) offer a sleep trial. If your pillow is adjustable, experiment with removing or adding fill until you find your ideal comfort level.

Bonus Tip:
Replace your pillows every 1-2 years, or when they no longer provide the support you need. A good pillow is an investment in your health, wellness, and happiness.

Ready to upgrade your sleep?
Browse our collection of adjustable bamboo pillows and discover the Wesloft difference—where comfort meets innovation.